This year, we’re thrilled to celebrate 25 incredible years of bringing delicious, plant-based foods to Australian tables! Since 1999, Fry Family Foods has partnered with leading Australian retailers to champion sustainability, nutrition, and innovation in the plant-based market.

Australia has become a hub for plant-based living, and we’re proud to have been part of this journey since day one. Our range—from family favourites like schnitzels and hotdogs to exciting options like plant-based chick’n popcorn—has evolved alongside your tastes, offering convenient, sustainable, and nutritious alternatives.

Tammy Fry, co-founder and advocate for plant-based living, reflects:

“It’s been an honour to be part of kitchens across Australia. From our first shipment to Sydney 25 years ago to today, our mission has remained the same: crafting plant-based foods that everyone loves.”

Tammy also extends her gratitude to the Australian retailers who have supported Fry’s over the years:

“We wouldn’t have reached this milestone without the incredible support of our retail partners, including Coles, Woolworths, and the many independent retailers across the country. Your commitment to offering plant-based options has been instrumental in making this journey a success. Thank you for believing in our vision and helping us bring plant-based eating to more Australians.”

As we look to the future, our commitment to innovation, sustainability, and quality remains steadfast. With new products on the horizon and a renewed focus on eco-friendly solutions, we’re excited to continue growing with you and supporting Australia’s plant-based movement.

Thank you for trusting Fry’s to be part of your plant-based journey. Here’s to the next 25 years!

Tammy Fry explains how Fry’s could not have reached this momentous milestone in Australia without the support of their retail partners, Coles and Woolworths.

Explore our range here.